5 Steps to Better Lead Generation

  Want More Leads? Think Like a Fisherman! All businesses need leads and most  do not get enough.  What separates the successful ones from the rest?  I’ll tell you – good lead generation is like being a good fisherman.  Have you ever thought about how really good anglers come home with plenty of fish for dinner?   What’s their secret? Know your fish Each type of … Continue reading 5 Steps to Better Lead Generation

Ten Seconds To Conversion Rate Success

You Have 10 Seconds To Determine Conversion Rate Get those 10 seconds right and you have a thriving business.  Look at the chart taken from a well-established small business website.  Fully 54.7% of sessions end after only 10 seconds!  How can you improve your odds at converting those 10-second sessions? Understand why customers come to your website. The first step to a better conversion rate … Continue reading Ten Seconds To Conversion Rate Success

Digital Health vs. Digital Tactics in Website Success

“My business doesn’t need better Digital Health; it needs better [insert tactic here]!” ..... Are you sure about that? What is Digital Health? Presented here, Digital Health refers to the overall digital wellness of your business.  If you were to consider the question, “How’s your business’ Digital Health”, you might respond, “Our traffic is strong but our conversions could be better” or “We’re seeing sales … Continue reading Digital Health vs. Digital Tactics in Website Success